Our Team

Roger Linton

Roger started his automotive career in 1988 working in sales at Chevy Yonge located in downtown Toronto, from there he gained more sales experience and eventually became a General Manager by 1994 at 28 years of age. After completing NADA Academy, he continued in Management until becoming a partner in a dealership.

In 2010 he left the dealership setting and started doing private sales. This ground floor opportunity helped Roger to see different sales processes and how well they worked all over Canada. When in dealerships Roger would not hesitate to give advice and help dealers become more profitable by improving processes and strong advice to elevate the customer experience. Word of this got back to companies like Independent Learning Systems (ILS) and J.D. Power who enlisted his consulting services.

Roger has also worked with individual dealerships, Dealer groups, and major automotive manufactures. The focus of his consulting is to improve the customer experience while keeping expenses in check and increasing profits.

Liz Barrett

Liz is an event manager who enjoys every aspect of her job.  She is defined by her 20+ years in the automotive sales industry. Her enthusiasm and charisma are part of what makes her successful in helping others. She possesses many skill sets from her 
ability to establish rapport with just about everybody she meets to her genuine desire to help people make good decisions. 

Her commitment to inspiring salespeople and sharing how she achieved her own success earned her the title of “Motorcity Lizzy” at which time she was selling over 300 cars a year!  She was also the recipient of 3 Readers’ Choice Platinum awards for Favorite 
Automotive Salesperson in Durham Region from 2011 to 2013.

On a personal level, Liz has been married to Jason for 14 years and is mom to Brooke and Cole as well as fur babies, Crosby, Maggie, and Ginger. When time permits, she volunteers to help out at the school. Leisure time is spent watching the Leafs and 
the Blue Jays, attending live theatre and concerts as well as enjoying skiing, golfing, hiking, and especially traveling.

Mario Loubier

Mario started his career in communication (radio) but switch to advertising sales after a few months. One of his clients, a car dealership owner (GM), asked him to join his team as a salesperson. It was the start of a new adventure for him.

Apart of being a strong salesperson, he immersed himself in all of the operations of the dealership. He started a training consulting company in sales, fixed operations, and CSI. He has been working with several car manufacturers on different programs over the years. Today, his time on-site or off-site is focused on coaching managers to better engage their people and working with the team members to improve customer experience.

Mario has worked extensively with BMW, Infiniti, Audi, Lexus, Acura, Volvo, Ford, Nissan, Kia, GM, FCA, Toyota, Honda, Hyundai, Mazda, Mitsubishi, and Subaru.